“Butterfly flapping wings spreading refined brews across the world” - China Tea (Fujian) successfully held its celebration on the 75th anniversary Review & Outlook, along with its Global Distributor Conference 2025

On June 21st, the celebration of China Tea(Fujian) 75^th Anniversary along with its Global Distributor Conference 2025 was grandly held in Fuzhou, Fujian. It is a tea themed event spanning stories of 75 years.

At the event, the conference attendees reviewed together how the "Butterfly" representing the glory of Chinese tea industry and are looking forward to this Chinese spirit flying even higher in the new era with perseverance and innovation.

At the event, Mr. Qing Lijun, Deputy General Manager of COFCO (the parent company of China Tea), sent a congratulatory video. Mr.Shen Peng, General Manager of China Tea Co., Ltd. praised China Tea(Fujian) for its transformation and development. Mr.Wang Dongming, General Manager of China Tea(Fujian), said that during the 75 years of forging ahead with determination, China Tea(Fujian) has always been promoting Chinese tea and tea culture to the world. 

During the event, Mr. Kentaro Kikuchi, the Co-Head of Mitsui Norin Co., Ltd of Japan, recalled the close cooperation between two sides. As a representative of distributors, Mr.Li, General Manager of Shanxi Zhongcai Supply Chain Co., Ltd., shared his cooperation experience of "forming a bond through tea and staying together with sincerity".

The company also awarded the "Butterfly Medal" to outstanding partners, demonstrating respect to those who have been with the company through difficulties and transformations. Some domestic distributor partners were awarded for their outstanding performance and strong supports in 2024.

During the awarding of excellent works of “My Stories with China Tea(Fujian)”Series, overseas partners, including Mr.Lin, General Manager of Jin Feng Xuan (M) Sdn Bhd, Mr.Huang, Managing Director of Chuan Chiong Co.,Ltd., Mr. Yasushi Saburo, Co-Head of O'will Corporation, Mr.Zeng, Head of Shinkuang Trading Co.,Ltd. and Mr.Kentaro Kikuchi, Co-Head of Mitsui Norin Co. Ltd., took the stage one after another to share their warm chapter of being associated with "Butterfly". Macau Va Luen Tea Company Limited also sent a congratulatory letter echoing with the deep friendship crossing the mountains and seas between the two companies.

Mr.Wei Saiming, tea master of China Tea, reveals the masterpiece, Butterfly Heritage - White Peony King 2021, which embodies the 75 years of development and transformation of China Tea Butterfly.  Besides the Butterfly Heritage - White Peony King 2021, wide range of products have been launched on the occasion, including the“Qiao Bai Jin, Gold Brilliance", “White Tea of 11 years aged”, “Butterfly Classics”, “Butterfly Narcissus White”, “Rong Fa 75”, etc.

Mr. Wang Bing, Assistant General Manager of China Tea(Fujian), announced the company’s new product strategy on jasmine tea.

A profound legendary of China Tea(Fujian) In Chinese tea industry

On February 20, 1950, the Fuzhou branch of China Tea, the predecessor of China Tea (Fujian), was established during the recovery and rejuvenation of the New China, setting its sail to develop Fujian tea industry. As a "national team", the company earned foreign exchange through exports. During the reform and opening-up, it had played a leading role in the market. In the new era, it exploits to navigate the dissemination of tea culture. The development of China Tea (Fujian) is a vivid reflection of the modernization process of China's tea industry. Since1961, the "Butterfly" tea products from China Tea(Fujian) has been sold into more than 60 countries and regions globally, and enjoyed good reputation, particularly in the realm of jasmine tea, oolong tea, and white tea.

Medal Awarding: A heartfelt salute to companions for building glory together

New product launching: Adhere to tradition and embark on a new journey