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Going Viral! China Tea Qianshan Series Wins Gold Award at the U.S. MUSE Design Awards

Time : 2025-09-19

Going Viral! China Tea Qianshan Series Wins Gold Award at the U.S. MUSE Design Awards

Warm Congratulations✨

The packaging design of China Tea Qianshan Series has won the Gold Award at the U.S. MUSE Design Awards.

China Tea Qianshan Series has earned the prestigious Gold Award at the U.S. MUSE Design Awards.

 

Hosted by the International Awards Associate (IAA) of the United States, the MUSE Design Awards stands as one of the top-tier awards in the global design field. It is dedicated to recognizing outstanding works across various creative domains, including architecture, interior, and product design.

 

Each year, the MUSE Design Awards attracts top designers and teams globally. The Gold Award represents the highest honor in the industry, signifying that the award-winning works have reached the international first-class level in terms of creativity, artistry, and functionality.

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*The packaging design of China Tea Qianshan Series wins the Gold Award at the U.S. MUSE Design Awards

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"A Thousand Li of Rivers and Mountains" – Design Concept

The China Tea Qianshan Series boasts its unique style and creativity, making it distinctive.

 

Its packaging design draws inspiration from the painting “A Thousand Li of Rivers and Mountains”, one of China's top ten renowned traditional paintings, and the only surviving work by Wang Ximeng, a painter of the Northern Song Dynasty.

 

Meticulous efforts have been put into this design in both color and pattern. At first glance, it appears concise; yet, a closer look reveals profound details and sincere ingenuity.

 

Design Concept - China Tea Qianshan Series  

Distinctive style and creativity  

Highly recognizable  

 

Design Inspiration - From one of China's top ten legendary paintings, "A Thousand Li of Rivers and Mountains" by Wang Ximeng, the only work of the Northern Song dynasty painter    

 

Delicately crafted in terms of color and graphics, appears simple at first glance, but holds great depth upon closer inspection, full of intention.

 

China Tea Qianshan (Mountains) Series owns an exclusively designed pattern on the packaging. Derived from the Chinese character "Zhong(中)" (the first character of "China Tea") in the LOGO , it is integrated with a vivid image of rolling "thousands of mountains" to form a repeating square pattern. That means "Presenting China Tea Qianshan, Endless Wishes".

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The gift box features with a gold card as the main color, while being embossed with the serene and elegant exclusive pattern of "China Tea Qianshan Series". The overlapping mountain peaks are hot-stamped in two shades, which are ancient bronze gold and bright gold, embodying the magnificent beauty of China's mountains and rivers.

 

The overlapping mountain peaks are in antique gold, with a two-tone hot stamping in shades of gold, embodying the grandeur of China's landscapes.

 

The "Thousand Mountain" pattern on the surface of the gift box adopts a "3D embossing" technique, one can feel the meticulous craftsmanship both visually and tactilely.

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The inner tin takes the towering mountain shapes from the painting “A Thousand Li of Rivers and Mountains”, with an artistic processing. It captures the lofty momentum of viewing the mountain peaks from the foot of the mountain, which is grand, majestic, and extraordinary in bearing.

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"Searching Across Rivers and Mountains, Just for A Good Cup of Tea"

 

China Tea has sourced material from major tea-producing areas of quality green tea across the country, and launched seven green tea products under the Qianshan Series,

 

It’s a star series with classic flavors, unified pricing and outstanding quality.

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Producing area located in Qiandao Lake, Zhejiang Province

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Tea producing area located in Suzhou, Jiangsu Province

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Tea producing area located in Anji, Zhejiang Province

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Tea producing area located in Xinyang, Henan Province

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Tea producing area located in Laoshan, Shandong Province

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Tea producing area located in Rizhao, Shandong Province

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Tea producing area located in Huangshan, Anhui Province

Each green tea of Qianshan Series is a unique interpretation of the natural quality tea sourced from core producing areas. Every sip awakens the yearning for the landscapes deep in one's heart.

 

Discover 2025 China Tea Qianshan Series of quality green tea products, being launched successively .

 

  

 

Going Viral! China Tea Qianshan Series Wins Gold Award at the U.S. MUSE Design Awards

Sources: China Tea Chain Store, 21 April, 2025

 

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